(Photo: cwirtanen/flickr)

She quietly walked into the classroom from the front and stood there, just inside the door, against a wall.

I continued my lecture, unaware of her presence until my students’ eyes began focusing upon her rather than me.

“Yes?” I asked. Just “yes.” Nothing more.

“You shouldn’t have done it,” she said peacefully. I was confused. So she said it again, this time a little sharper.

“Ma’am,” I began, but she cut me off. I tried to defuse the situation, but couldn’t reason with her. She pulled a gun from her purse and shot me, then quickly left. I recovered immediately.

It took less than a minute.

The scene was an exercise in a newswriting class, unannounced but highly planned. My assignment was for the students to quickly write down everything they could about the incident. What happened. What was said. What she looked like. What she was wearing. Just the facts. Nothing more.

Everyone got some of the information right, but no one got all the facts, even the ones they were absolutely positively sure they saw or heard correctly. And, most interestingly, the “gun” the visitor used and which the students either couldn’t identify or misidentified was in reality a . . . banana; a painted black banana, but a banana nevertheless. The actual gun shot was on tape broadcast by a hidden recorder I activated.

It was a lesson in observation and truth. Witnesses often get the facts wrong, unable to distinguish events happening on top of each other. Sometimes they even want to “help” the reporter and say what they think the reporter wants to hear.

Reporters are society’s witnesses who record history by interviewing other witnesses, and they all make mistakes not because they want to but because everyone’s experiences and perceptions fog reality.

Of the infinite number of facts and observations that occur during a meeting, reporters must select a few, and then place them in whatever order they think is most important. Which few they select, which thousands they don’t select–and, more important–which facts they don’t even know exist–all make up a news story, usually written under deadline pressure. Thus, it isn’t unusual for readers to wonder how reporters could have been in the same meeting as they were since the published stories didn’t seem to reflect the reality of the meeting.

But there are some facts that are verifiable. We know that a South American country is spelled “Colombia,” not “Columbia.” We know that Theodore Roosevelt was a progressive Republican. And we know that the current World Series champions are the St. Louis Cardinals not, regrettably, the San Diego Padres.

But, for far too many in my profession, facts and the truth are subverted by a process that has become he said/she said journalism. We take notes at meetings, recording who said what. If there are conflicting statements, we try to quote all the opinions, even the dumb ones, believing we are being “fair and balanced.” If  a news source says the world is flat, we write that, and then see if we can find someone who will say that it is round—or maybe square.

When we write features and personality profiles, we tend to take what we are told, craft it into snappy paragraphs, and hope the readers don’t fall asleep. If someone shyly tells us he earned a Silver Star for heroism during the Vietnam War, we don’t demand to see the certificate—or question how a 50 year old, who was wasn’t even in his teens when the war ended, could actually have served during the Vietnam war.

At the local level, although we’re trained to be cynical, we aren’t. If a mayor or police chief tells us something, we attribute the quote, figuring we did our duty. Maybe we ask a couple of questions, but we tend not to pursue them—we have far too many stories to write and far too little time. Besides, if the facts are wrong, we believe we’re “protected,” since it’s not we who said it but someone else. Legally, of course, we’re still responsible for factual error even if someone else said it and we accurately quote that person, but we don’t worry about the technicalities.

Adequate reporters get their facts from people in authority; the great reporters know truth is probably known by the secretaries, custodians, and other workers. We just have to find the right sources, dig out the facts, and verify them.

And now comes another presidential election, and we continue to perpetuate lies by not challenging those who spout them. Rick Santorum says California’s public colleges don’t teach American history—and we write down his lie. Mitt Romney claims he never said the Massachusetts health care plan was a model for the entire country, that Barack Obama never mentioned the deficit during his state of the union or that the President is constantly apologizing for America, and we write that without challenge. Newt Gingrich, like most Republican candidates for president and Congress, wants us to believe he’s an “outsider” and a fiscal conservative, and we go along with the fiction. Barack Obama said he’d be a leader for defending Constitutional rights, yet willingly signed an extension of the PATRIOT Act, which curtails civil liberties. Pick a candidate—any candidate, any party—and we think we’re “fair” because we record what he or she said, even of it’s a lie, a half-truth, an exaggeration, a distortion, or a misconception. Perhaps American politicians have internalized the wisdom of Nazi propaganda minister Joseph Goebbels who said “If you tell a lie big enough and keep repeating it, people will eventually come to believe it.”

Quoting people isn’t journalism—it’s clerking. We’re merely taking words, transcribing them, and publishing them. Journalism demands we challenge our sources and find the truth. As one grizzled city editor said in the late 19th century, if your mother claims to be your mother, demand a birth certificate. It was good advice then; it is even better advice now.

[In a 40-year career as a journalist and professor, Dr. Brasch has won more than 200 awards for excellence in journalism in investigative reporting, feature writing, and for his weekly column. His current book is the critically-acclaimed novel Before the First Snow, which helps explain the rise of the Occupy and anti-fracking movements. The book is available in both ebook and hardcover formats.]